TwilioHiring

Senior Director, Marketing Strategy, Analytics and Innovation

  • Remote, United States
  • Lead
  • Posted 2 days ago
In one line

Leadership role over global marketing strategy and analytics at a remote-first communications platform, turning large data sets into campaign direction and growth.

About the role

The position builds and runs a team that turns millions of data points into clear guidance for campaigns, with an eye on revenue and retention. It sets quarterly and annual plans and works closely with finance and go-to-market groups.

At a glance

Pay
Not stated in the posting
Remote scope
Remote, United States
Seniority
Lead
Skills
Tableau, Salesforce, Marketing analytics, BI tools, Data analytics
Posted
27 Oct 2026
Last checked
29 Oct 2026

What you will do

  • Set a forward view of where marketing is heading and how success will be measured
  • Define global marketing strategies from data and customer insight, and lead quarterly and annual planning
  • Build and mentor the strategy and analytics team, with experimentation as the norm
  • Own marketing spend efficiency, ROI analysis and executive dashboards

What they look for

  • Ten or more years in marketing strategy or data analytics, with at least five leading people
  • Skill with analytics and BI tools such as Tableau and Salesforce, plus strong cross-functional communication

Nice to have

  • An MBA or similar advanced degree
  • Experience in SaaS, tech or high-growth settings, or a certification in marketing analytics or data science

Benefits

  • Remote-first setup with occasional in-person team gatherings and off-sites

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Connector URL
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Questions about this job

Is this job fully remote, and from where?

Yes. The posting lists Senior Director, Marketing Strategy, Analytics and Innovation as a remote role for candidates in the United States.

What does this job pay?

No pay range is stated in the posting.

What experience is needed?

It is a lead role. The posting asks for: ten or more years in marketing strategy or data analytics, with at least five leading people; skill with analytics and BI tools such as Tableau and Salesforce, plus strong cross-functional communication. Skills it names include Tableau, Salesforce, Marketing analytics, BI tools.

How do I apply with Keywordise AI?

Select Apply with Keywordise AI, sign up and upload your CV. Keywordise writes a CV and a cover letter for this job from your real experience and applies for you. The 7-day free trial needs no card.

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