Cengage Learning Inc.Hiring

Senior Product Marketing Manager

  • Remote, United States
  • Lead
  • Posted 2 weeks ago
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In one line

Product marketing role for an education company, owning positioning, messaging and launch readiness for assigned products. Remote.

About the role

Someone who turns customer and field input into clear product stories and works closely with product, sales and marketing to get launches ready. The job spans research, messaging and sales enablement.

At a glance

Pay
Not stated in the posting
Remote scope
Remote, United States
Seniority
Lead
Skills
Positioning, Segmentation, Messaging, Go-to-market strategy, Competitive analysis, Sales enablement
Posted
21 Oct 2026
Last checked
3 Nov 2026

What you will do

  • Bring market and field insight into product discovery and roadmap talks with Product Management
  • Run voice-of-customer and voice-of-field programs plus competitive and market research
  • Write positioning and messaging that name the customer problem and the value for buyers and users
  • Lead go-to-market and launch readiness across Product, Marketing and Sales
  • Equip Sales with messaging, demos, one-pagers and other materials for customer conversations

What they look for

  • 5 or more years in product marketing or comparable hands-on work
  • Working knowledge of positioning, segmentation, messaging and go-to-market strategy
  • Ability to read market dynamics and competitive landscape and turn it into clear priorities
  • Experience with launch readiness and sales enablement
  • Skill at keeping product messaging consistent across web, events and other channels

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Questions about this job

Is this job fully remote, and from where?

Yes. The posting lists Senior Product Marketing Manager as a remote role for candidates in the United States.

What does this job pay?

The posting does not state a salary, so there is no figure to quote.

What experience is needed?

It is a lead role. The posting asks for: 5 or more years in product marketing or comparable hands-on work; working knowledge of positioning, segmentation, messaging and go-to-market strategy; ability to read market dynamics and competitive landscape and turn it into clear priorities. Skills it names include Positioning, Segmentation, Messaging, Go-to-market strategy.

How do I apply with Keywordise AI?

Press the Apply with Keywordise AI button and add your CV. Keywordise tailors your CV and cover letter to this posting and sends the application for you, with a free 7-day trial and no card.

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