SEO Analyst

About the role

An SEO analyst role owning organic and local search work for healthcare clients with many locations. The analyst audits sites, runs experiments and turns data into recommendations clients act on.

What you will do

• Run content, technical and local SEO programmes across several client accounts
• Audit sites and check location content for accuracy and optimisation chances
• Design and run SEO and generative engine experiments, including A/B testing roadmaps
• Package proven tactics into repeatable programmes and monitor algorithm and AI search changes
• Track results, build performance reports and present strategy to clients and senior stakeholders

What they look for

• Strong technical, content and local SEO skills, covering keyword research, audits, schema, crawling and indexing
• Deep familiarity with Google Business Profile management, citations and local ranking factors
• Experience with Yext, BrightLocal or similar local listing platforms
• Working knowledge of generative engine optimisation and AI-driven search
• Proven ability to manage several client accounts at once
• Confidence presenting findings to clients and senior stakeholders and explaining data to non-technical audiences

Nice to have

• Healthcare or multi-location client experience
• Hands-on experience running SEO A/B tests
• Experience with Birdeye or other reputation management tools
• Agency background

Pay

USD 3,000 to 4,000 per month