Director of AI Content Systems, Marketing

About the role

Own a new content engineering function that uses AI workflows and automation to turn product, customer and expert knowledge into content that generates organic pipeline. The team stays small and scales through AI, vendors and freelancers.

What you will do

• Decide what to publish, for whom and why, guided by search demand and revenue priorities
• Design and run AI workflows, agents, prompt libraries, briefs and quality gates
• Build repeatable ways to capture knowledge from product, sales, customers and experts
• Lead organic search and visibility in AI answers, plus site architecture and conversion paths
• Select and manage AI tools, automation platforms and outside partners within budget

What they look for

• At least one year leading a function or program
• Hands-on experience running AI-powered content workflows in production
• Able to explain an end-to-end workflow: inputs, tools, prompts, QA and results
• Comfortable with AI and automation tooling