HometapHiring

Head of Demand Generation

  • Remote, worldwide
  • Executive
  • Posted 2 days ago
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or apply from Claude / ChatGPT / Muse

In one line

Lead paid acquisition for a home equity investment product, running a small marketing team and a large media budget across search, social and newer channels.

About the role

Paid acquisition is a big part of how homeowners find the company, and the funnel has several steps, so lead quality can take weeks to confirm.

At a glance

Pay
Not stated in the posting
Remote scope
Remote, worldwide
Seniority
Executive
Skills
Google Ads, Microsoft Advertising, Meta, TikTok, Media mix modeling, Incrementality testing
Posted
2 Nov 2026
Last checked
3 Nov 2026

What you will do

  • Set strategy and performance for paid search on Google Ads and Microsoft Advertising
  • Own paid social across Meta, TikTok and possibly YouTube
  • Direct an agency partner in testing and scaling channels like Reddit and Quora
  • Optimise toward down-funnel quality signals and feed offline conversion data back to platforms
  • Build the demand generation forecast and channel budget allocation with Finance

What they look for

  • A habit of thinking in incrementality rather than last click
  • Comfort building channel forecasts with Finance and coaching channel managers
  • Data-driven decision making and a record of building teams

How Keywordise applies for you

  1. 1Upload your CVAdd your CV once. It takes about a minute.
  2. 2Tailored to this jobKeywordise writes a CV and a cover letter for this job from your real experience.
  3. 3The form fills itselfName, email, experience and screening questions, field by field.
  4. 4Application sentYou get a receipt and follow it in your dashboard.

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Connect Keywordise to your assistant once, then send it the prompt. It applies for you.

ClaudeConnectorChatGPTConnectorMuseby Meta

Claude

  1. In Claude, open Settings, then Connectors, and choose Add custom connector.
  2. Name it Keywordise and paste the connector URL.
  3. Click Connect, log in to Keywordise and approve. Then send the prompt in a new chat.
Connector URL
https://keywordise.com/mcp

Disconnect any time in your Keywordise settings.

ChatGPT

  1. In ChatGPT, open Settings, then Connectors. On plans that need it, turn on developer mode first.
  2. Add a new connector with the connector URL and choose OAuth. Leave the client ID and secret empty.
  3. Log in to Keywordise and approve. Then send the prompt in a new chat.
Connector URL
https://keywordise.com/mcp

Disconnect any time in your Keywordise settings.

Muse

  1. Open Muse (muse.ai or the app) and send it the message below.
  2. If Muse asks how to sign in, answer OAuth. Open the sign-in link it sends, log in to Keywordise and approve.
  3. Send the prompt. Muse asks before it sends anything.
Message for Muse
Add a custom connector called Keywordise. It is a remote MCP server at https://keywordise.com/mcp and uses OAuth. Give me the sign-in link.

Muse is available in the US only for now.

Prompt
Apply to Keywordise job vooz2etwzx
How to connect

Questions about this job

Can I do this job remotely, and from which countries?

Yes. The posting lists Head of Demand Generation as a remote role open to candidates worldwide.

What does this job pay?

The posting does not state a salary, so there is no figure to quote.

What experience is needed?

It is an executive role. The posting asks for: a habit of thinking in incrementality rather than last click; comfort building channel forecasts with Finance and coaching channel managers; data-driven decision making and a record of building teams. Skills it names include Google Ads, Microsoft Advertising, Meta, TikTok.

How do I apply with Keywordise AI?

Press the Apply with Keywordise AI button and add your CV. Keywordise tailors your CV and cover letter to this posting and sends the application for you, with a free 7-day trial and no card.

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