A bootstrapped consumer technology startupHiring

Head of Ecommerce

  • Remote, United States
  • Executive
  • Posted 2 weeks ago
In one line

Lead the direct-to-consumer website and its profit and loss for a profitable consumer hardware and subscription company; the role is remote or hybrid depending on the team.

About the role

A senior leadership seat over the one sales channel that sells devices and subscriptions together. The site doubles as a testing ground for pricing, bundles and how the product range fits together.

At a glance

Pay
Not stated in the posting
Remote scope
Remote, United States
Seniority
Executive
Skills
A/B testing, CRO, SEO, Demand planning
Posted
16 Oct 2026
Last checked
3 Nov 2026

What you will do

  • Own the channel profit and loss, setting assortment, pricing and forecasts with finance, operations, retail and growth.
  • Guide A/B testing and prioritisation with the ecommerce team across pricing, positioning and conversion.
  • Lead a cross-functional group of product, design and engineering people and report performance to leadership.

What they look for

  • Head-of-ecommerce experience in omnichannel consumer hardware at $100M+ scale.
  • Direct-to-consumer profit and loss ownership, including work with demand planners on inventory.
  • Hands-on growth product and conversion rate optimisation results, shipping tests quickly.
  • A scrappy, entrepreneurial leader who proves value with an MVP and then scales it.
  • Strong partnerships across marketing, engineering, product, finance and operations, plus hiring and leading a pod.

Nice to have

  • High intellectual curiosity with a low-ego, servant leadership style.

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Questions about this job

Is this job fully remote, and from where?

The posting lists it as remote for people in the United States.

What does this job pay?

The posting does not state a salary, so there is no figure to quote.

What experience is needed?

It is an executive role. The posting asks for: head-of-ecommerce experience in omnichannel consumer hardware at $100M+ scale; direct-to-consumer profit and loss ownership, including work with demand planners on inventory; hands-on growth product and conversion rate optimisation results, shipping tests quickly. Skills it names include A/B testing, CRO, SEO, Demand planning.

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