PPC Specialist (Google Ads)

About the role

A hands-on paid search role focused on building and optimizing Google Ads campaigns for growth. The specialist handles daily execution, search term hygiene and performance reporting.

What you will do

• Build and launch search, display and performance campaigns and set up their structure
• Manage keyword targeting, match types, ad creatives and extensions
• Adjust bids, budgets and targeting, and watch pacing and performance trends
• Analyze search terms, block irrelevant traffic with negatives and keep keyword structures clean
• Support reporting and analysis, flag anomalies and confirm data accuracy

What they look for

• At least four years of hands-on Google Ads or Google SEM work
• Solid grasp of campaign structure and optimization methods
• Ability to run several campaigns at once with strong analytical skills
• Strong written and verbal English and the ability to work unsupervised

Nice to have

• Experience with Performance Max and YouTube campaigns
• Optimizing for cost per lead rather than return on ad spend
• Familiarity with GA4, conversion tracking and call tracking platforms
• Exposure to Meta, LinkedIn or other paid channels, or US clients

Benefits

• Remote work from anywhere with a global team
• Chance to shape the role and grow with the company
• Data-driven, innovative culture

Pay

USD 1,800 to 3,200 per month