Choice HotelsHiring

Director, Franchise Performance & Activation, Core Performance

  • Remote, worldwide
  • Lead
  • Posted yesterday
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In one line

Leadership role over area managers and an operations support team, improving hotel performance and franchisee support across a core portfolio.

About the role

Someone who can coach managers, set clear priorities and connect franchisees with the tools and programs they need. The work spans operational execution, commercial activation and cross-functional influence.

At a glance

Pay
Not stated in the posting
Remote scope
Remote, worldwide
Seniority
Lead
Skills
Hotel operations, Franchisee engagement, Performance management, Commercial activation
Posted
28 Oct 2026
Last checked
29 Oct 2026

What you will do

  • Lead, coach and develop area managers and an operations support team
  • Set priorities and ways of working that line up with core performance goals
  • Act as senior escalation point for complex hotel and franchisee matters
  • Guide rollout and adoption of brand programs, standards and tools

What they look for

  • Experience leading managers and multi-person teams
  • Background in hotel operations or franchisee support
  • Ability to read performance trends and turn them into action plans
  • Skill at working across functions and influencing priorities
  • Strong communication with owners, operators and property teams

Nice to have

  • Experience with commercial activation or brand program rollouts
  • Track record simplifying processes across a portfolio

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Questions about this job

Can I do this job remotely, and from which countries?

Yes. The posting lists Director, Franchise Performance & Activation, Core Performance as a remote role open to candidates worldwide.

What does this job pay?

No pay range is stated in the posting.

What experience is needed?

It is a lead role. The posting asks for: experience leading managers and multi-person teams; background in hotel operations or franchisee support; ability to read performance trends and turn them into action plans. Skills it names include Hotel operations, Franchisee engagement, Performance management, Commercial activation.

How do I apply with Keywordise AI?

Click Apply with Keywordise AI, create an account and upload your CV. Your CV and cover letter are written for this job from what you have really done, then Keywordise applies for you. Trial: 7 days, no card.

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