Nordic NaturalsHiring

Director of Web Marketing & Retention

  • USD 165,000 to 188,000 per year
  • Remote, United States
  • Lead
  • Posted 3 weeks ago
In one line

Lead web and email marketing for a DTC brand, owning the site, CRM and retention strategy; onsite or remote, with pay between $165K and $188K.

About the role

Remote or onsite, full-time, focused on turning new shoppers into repeat buyers. Success shows up in subscriber rate, churn, basket size and overall sales growth.

At a glance

Pay
USD 165,000 to 188,000 per year
Remote scope
Remote, United States
Seniority
Lead
Skills
Email marketing, CRM, Web analytics, SEO, Content management, Project management
Posted
8 Oct 2026
Last checked
29 Oct 2026

What you will do

  • Set the web marketing strategy and run it against agreed KPIs
  • Guide site content, merchandising, messaging and calls to action to lift conversion
  • Work with IT, brand, creative and outside agencies on campaigns and the tech stack

What they look for

  • Background in direct-to-consumer web strategy and email or CRM planning
  • A grasp of how consumers decide to buy and what keeps them coming back
  • Strong analytics, project management and organisation skills
  • Comfort presenting plans and progress to executive leadership
  • A view on where DTC web sales are heading over the next five years

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Questions about this job

Is this a remote job, and where can I work from?

Yes, it is listed as remote, aimed at candidates in the United States.

What does this job pay?

The posting states USD 165,000 to 188,000 per year.

What experience is needed?

It is a lead role. The posting asks for: background in direct-to-consumer web strategy and email or CRM planning; a grasp of how consumers decide to buy and what keeps them coming back; strong analytics, project management and organisation skills. Skills it names include Email marketing, CRM, Web analytics, SEO.

How do I apply with Keywordise AI?

Select Apply with Keywordise AI, sign up and upload your CV. Keywordise writes a CV and a cover letter for this job from your real experience and applies for you. The 7-day free trial needs no card.

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