Senior Content Strategist

About the role

Lead content strategy workstreams on large enterprise website and digital experience projects. Use data, analysis and technical skills to diagnose problems and guide clients to decisions.

What you will do

• Lead large content audits using crawl, analytics, SEO and qualitative data to recommend keep, improve, consolidate or retire
• Clean, merge and analyze big content datasets, then turn findings into prioritized recommendations
• Build or adapt scripts, automations and lightweight tools for content analysis and document how they work
• Develop information architecture, navigation, taxonomy and search content requirements
• Give page-level guidance on hierarchy and messaging, and create priority guides
• Present findings and options to clients and carry recommendations through implementation with design and development teams

What they look for

• A portfolio of relevant work
• Skill with data analysis and technical tooling for content work
• Ability to lead defined workstreams and present to clients independently
• Strong presentation and visual communication skills