Performance Marketing Manager

About the role

Owns paid acquisition for a company selling high-ticket coaching to fitness and wellness business owners. The role covers campaigns plus landing pages, creative and email so traffic turns into revenue.

What you will do

• Plan, launch and run paid campaigns on Meta, Google, YouTube and similar channels
• Run campaigns for webinars, workshops, lead magnets, launches and evergreen funnels
• Track cost per lead, application and booked call, show and close rates, CAC and ROAS
• Build and run tests on creative, messaging, audiences, offers and landing pages
• Keep tracking accurate across pixels, UTMs, CRM stages and attribution

What they look for

• Has managed at least USD 100,000 to 250,000 or more per month in paid media on one account
• Strong hands-on Meta Ads experience, with working knowledge of Google and YouTube Ads
• Has marketed high-ticket coaching, consulting, education, mastermind or service offers
• Can diagnose issues across the whole acquisition journey, including landing pages, email and sales handoff
• Strong written and spoken English

Benefits

• Paid time off and holidays

Pay

USD 4,000 to 4,500 per month