Vice President of Marketing

About the role

Lead the global marketing strategy for a healthcare research and insights group, driving revenue growth, brand strength and expansion across regions, panels and solutions.

What you will do

• Define a cohesive global marketing strategy aligned to revenue growth and long term positioning
• Set marketing priorities, operating plans and global KPIs, and ensure consistent messaging across regions
• Own global brand positioning and brand architecture across the group and its operating brands
• Lead go to market strategies for new solutions and build sales enablement materials
• Oversee integrated communications and global digital marketing across web, search, email and paid media

What they look for

• Senior leadership experience with strategic vision, commercial rigour and hands on execution
• A track record in global marketing leadership across regions and business units
• Strength in B2B demand generation, brand and product marketing, and sales enablement
• Ability to partner with sales, operations and client services leaders